Weather Gadgets

April 18, 2007

The Weather Channel launches virtual HQ in Second Life

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Okay - this just sounds nuts. The Weather Channel has launched a 3D headquarters inside Second Life. Unfamiliar with Second Life? It's a giant 3D world where you can run around and chat and have some fun. The Weather Channel headquarters will feature "virtual weather" and a giant extreme sports park based on the show "Epic Conditions". I'm not sure given how much time I put into the weather if I really need a "second set of virtual weather" - but you never know.

“We’re hopeful we can expose our brand in an original and meaningful way,” says president Debora Wilson. “We also see Second Life as a potential advertising platform for brands currently partnering with us.”

Via Techscape

Jay Brewer at Permalink | Comments (0) | social bookmarking

April 16, 2007

How to Read a Doppler Weather Radar Picture

Radar0.60

We'll admit it. Until we had a house, we used to look at the doppler radar and just see - well moving rain or snow or stuff. Now when we look at the radar pictures, we use the gradient of color to quickly scan the pictures. Blue is better and yellow through purple - not so good. Last night we experienced some dark green, yellow, and some orange rain and you could really tell the difference as the different periods of heavy rain came through. We don't know how much "weather" we'll cover at WeatherSnob.com, but we thought this simple look at reading a doppler radar picture could give you some easy insight.

Picture via Weather and forecast information on WeatherBug.com

Jay Brewer at Permalink | Comments (0) | social bookmarking

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